When I talk about social networking in training courses and university classes, one of the points I make is that the technology is becoming widespread and ubiquitous. Many marketers rightly assume that there is great potential in establishing a presence on the big sites such as Facebook, myspace and Bebo, as well as microblogging platforms such as Twitter. There is, however, also a value in establishing your own social networking space. This one is created on Ning for free, although it's also po… Continue